Includes bibliographical references and index.

Machine generated contents note: BEFORE YOU DESIGN -- 1. Where to Begin? -- What's a presentation? -- Does it need to be digital? -- Yes, it needs to be digital -- Which slide size to use? -- Both presenting and posting? -- Where is your audience? -- What's a bad presentation? -- What's a good presentation? -- Software options -- Boundaries can be great -- Templates and assets -- Share your slides -- 2. Get yourself Organized -- Plan, organize, outline, write -- Now that you're organized -- Four principles of presentation design (overview) -- OPTIMIZE THE CONTENT -- 3. Clarity -- Edit the text! -- Spread out the text! -- How many slides in a presentation? -- Sometimes you need lots on one slide -- 4. Relevance -- Get rid of superfluous stuff -- Backgrounds -- Don't use dorky clip art -- Use relevant photos -- Animation -- 5. Animation creates a focus -- Concerns about animation -- 6. Plot -- Make a beginning -- Tell us where you're going -- Text vs. images -- Find the humans in the story -- Tell relevant stories -- Vary the pace -- Make an end -- And leave time for questions -- Four principles of design (overview) -- DESIGN THE SLIDES -- 7. Contrast -- Contrast with typeface -- Contrast with color -- Contrast provides substance -- Contrast can help organize -- Contrast demands attention -- 8. Repetition -- Repeat to create a consistent look -- Repeat a style -- Repeat the image, but differently -- Unity with variety -- Design the repetitive elements -- Repetition doesn't mean sameness -- 9. Alignment -- Alignment cleans up individual slides -- Alignment cleans up your deck -- Alignment unifies your deck -- Alignment makes you look smarter -- Alignment is a great organizer -- Alignment will need adjusting -- Intentionally break the alignment! -- 10. Proximity -- Create relationships -- White space is okay -- But avoid trapped white space -- Proximity cleans and organizes -- Proximity is a starting point -- BEYOND THE PRINCIPLES -- 11. Handouts -- Why include handouts -- 12. Learn your Software -- Turn off "Autofit" or "Shrink text to fit" -- Set the vertical alignment to the top -- Adjust the space between lines -- Adjust the space between paragraphs -- Crop or mask an image -- Don't squish the images -- 13. Ignore these Rules -- Never read a slide aloud -- Never use serif typefaces -- Never use animation -- Never use more than one background -- Never make a slide without an image on it -- Never use more than five bullet points per slide -- Never use more than two or three words per bullet point -- Never use PowerPoint -- Never turn the lights off. Never turn the lights on -- Never provide handouts before your talk -- Never use pie charts -- Never use Arial or Helvetica -- 14. Listen to your Eyes -- Quiz: Listen to your eyes -- Checklist for content -- Checklist for slides -- Put it all together -- 15. Resources.