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Focus groups : a practical guide for applied research  Cover Image Book Book

Focus groups : a practical guide for applied research

Krueger, Richard A. (Author). Casey, Mary Anne. (Added Author).

Summary: A resource intended to set the stage for focus groups, establish the essential elements, convey best practices, and guide planning, moderating, and analysing focus groups.

Record details

  • ISBN: 0761920706 (acid-free paper)
  • ISBN: 0761920714 (pbk. : acid-free paper)
  • Physical Description: print
    xvi, 215 p. : . ill. ; 24 cm.
  • Edition: 3rd ed.
  • Publisher: Thousand Oaks, Calif. : Sage Publications, c2000.

Content descriptions

Bibliography, etc. Note: Includes bibliographical references and index.
Formatted Contents Note: Overview of focus groups -- Planning the focus group study -- Developing a questioning route -- Participants in a focus group -- Moderating skills -- Analyzing focus group results -- Reporting -- Styles of focus group research -- Adapting focus groups to audiences and environment -- Modifications of focus groups -- Answering questions about the quality of focus group research.
Subject: Focused group interviewing
Social sciences -- Methodology
Qualitative research.
Research methods.

Available copies

  • 1 of 1 copy available at Decoda Literacy Library.

Holds

  • 0 current holds with 1 total copy.
Show Only Available Copies
Location Call Number / Copy Notes Barcode Shelving Location Holdable? Status Due Date
Decoda Literacy Library 001.433 K7 (Text) 35410000002683 General Collection Volume hold Available -

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